Thursday, May 1, 2008

The Movie ( Next)

http://www.wildaboutmovies.com/images_3/NextMoviePoster325.jpg

Who created this media message? Why?
The film was directed by Lee Tamahori and it is based on the science fiction short story " The Golden Man" by Phillip K. Dick. because the director thinks it will be interesting to put this up onto the big screen.

Who is the target audience? What text, images or sounds suggest this?
The target audience is people who are interested in science fiction and supernatureal power.The movie is about a man who can be able to see the next 2 minutes of his life. after he met Liz in a Las Vegas diner, she soon must make herself belief that "anything's possible" to the ultimate test when she falls in love with him. Meanwhile, the FBI is looking for him to help stop the detonation of a nuclear weapon.

What is the text (literal meaning) of the message?
The name of the movie "Next" mean what is going to happen in the following step, and which is 2 minutes and that is what he can predict for the future.

What is the subtext (unstated or hidden message)?
He can actually predict not just what will happen in the next 2 minutes, but allso 2 minutes after 2 minutes...... unlimitedly.

What tools of persuasion are used?
The main actor Nicolas Cage is a tools of persuasion of the movie. He is a very good actor of futureistic movie, and he present the idea of the movie very well.

What part of the story is not being told?
At the end of the movie, the was actually not explore yet, the whole movie of the mission was just his prediction, so which mean he predict can be wrong or according to what he is going to di will change the consquence of the mission.

Ipod Ad.

http://www.pso-world.com/images/fanart/ep3ipod-Lovejuice.jpg

Who created this media message? Why?
Apple created this ad. to sell their mp3 product ipod.

Who is the target audience? What text, images or sounds suggest this?
The target audience is from teenage to elder, any trendy person who likes music. The ad. use very tendy color, with a simple of white shadow on a trendy looking female. I think the ad. change to not have too much definition of the age range of the product, that' s why it's only show a shadow of a figure, so that face is hidden.

What is the text (literal meaning) of the message?
(This a Whole New World) is the slogan of the ad. it is trying to tell the audience that with this ipod, you will live in a trendy whole new world.

What is the subtext (unstated or hidden message)?
as long as you trendy, your the target audience of the product, since the model in the photo didn't show face, we can't tell if she is a teenager or a elder.

What tools of persuasion are used?
The bright contrast of the color and the simple active shape of the human figure speck for itself that it is all about urban trendy cool.

What part of the story is not being told?
You don't actually would live in the world of the ad. if you use this ipod.

Deconstruction Dove's Commerical

http://www.youtube.com/watch?v=hibyAJOSW8U

Who created this media message? Why?
Dove created this commerical to sell their product that is give customer natural beauty.

Who is the target audience? What text, images or sounds suggest this?
Women is the target auduence, who like natural product. After showing the whole progress of photoshop, it shows this slogan ( no wonder our perception of beauty is distorted) (take part of the Dove real beauty workshop for girl).

What is the text (literal meaning) of the message?
The literal meaning of the message is that Dove is a real beauty workshop but not a photo workshop.

What is the subtext (unstated or hidden message)?
After the photoshp, the poster mount right on the billboard and it seem to want to tell us that this is how the adverister lie to make people buy their product.

What tools of persuasion are used?
Showing a very ordinary woman totally changed under the photoshop is amazing and leave deep impression of fake beauty in the audiences mind.

What part of the story is not being told?
Dove would not work as much beauty effect as the makeup plus photoshop to women.